Boosting Child Care Parent Communications

By Wonderschool
Wonderschool
August 31, 2022

Introduction

It's All About Me Daycare Center, LLC (IAAM) is a four-star premier child care center in Gastonia, North Carolina. Maranda Phillips founded this program 16 years ago to provide high-quality child care for her children and, eventually, other families. Because her program is so popular, she will increase the number of children she serves to accommodate enrollment requests.

Challenge

Maranda struggled with how long it took to assist new parents with scheduling tour requests, receiving applications, completing child care enrollments, and messaging. Pen and paper could not capture all these different types of parent communications without absorbing so much of her time. She can't risk wasting time on child care management services that don't offer full-service product and customer support. 

Solution

Maranda enrolled in Wonderschool through Smart Start North Carolina. She discovered the Wonderschool website builder and app valuable in streamlining how new families apply to her program. She uses the app to communicate with prospective families as well as parents whose children are already enrolled.

Wonderschool is an effortless way to connect with new families who want to enroll in your program. When they sign up, Wonderschool can also help you manage daily log-in and messaging.-Maranda Phillips, Child Care Director, It's All About Me Daycare Center, LLC-Gastonia, NC

Outcome


With Wonderschool's online marketing, touring, and enrollment tools, Maranda saves 15% of her weekly time. IAAM receives five parent applications per month on average from parents who discovered her program on the Wonderschool marketplace. The app is used by 100% of the existing families, allowing them to quickly access information about the children that Miranda logs in on a daily basis.

Wonderschool Benefits

  1. Child care software designed specifically for the needs of child care providers is available
  2. Sets up tours and messages with interested families
  3. Notifies parents of program openings near where they live and work

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